News

ubloquity signs 3-year exclusive deal to become smart border blockchain provider

By

Des Ledger

on

Jul 6, 2022

ubloquity CEO, Kieran Kelly with James Duke from Manfreight and representatives of the b4b group in front of parked Manfreight lorries

News

ubloquity signs 3-year exclusive deal to become smart border blockchain provider

By

Des Ledger

on

Jul 6, 2022

ubloquity CEO, Kieran Kelly with James Duke from Manfreight and representatives of the b4b group in front of parked Manfreight lorries
ubloquity CEO, Kieran Kelly with James Duke from Manfreight and representatives of the b4b group in front of parked Manfreight lorries

ubloquity today(Wednesday 6th July) announced it has signed an exclusive three-year partnership agreement with Fujitsu in the UK & Ireland to underpin its smart border solution – Atamai Freight – with ubloquity’s enterprise blockchain technology.

The contract comes on the eve of ubloquity’s first anniversary, during which time it has quadrupled in size, built a provenance chain of custody platform for a multinational food manufacturer, and won several prestigious awards for innovation and technology. 

ubloquity was established in July 2021 following a successful round of seed funding where it secured more than £2m from early investors. It is currently in the process of seeking Series A investment to accelerate its growth both domestically and internationally. 

Rob Chester, ubloquity’s CEO said: “I’m absolutely delighted we are partnering with Fujitsu to underpin its smart borders solution. Our vision at ubloquity is to provide the foundational technology to enable the seamless movement of goods across all international borders. 

“The future of global trade will be digital, and it will be carried on distributed ledger technology. That’s why we are focused on building federated blockchains that can carry the truth between multiple actors in an interconnected supply chain. Be that government agencies, logistics providers, or the producers of goods.”

Fujitsu’s Atamai Freight- officially launched at the end of June in the UK, following successful trials of the service with logistics providers and food manufacturers based in both GB and NI. Atamai enables goods to move seamlessly by verifying the integrity of freight from the point of loading to the point of unloading.  

From the outset, leading logistics provider, Manfreight has been an instrumental part of the Fujitsu-led consortium. The Manfreight team immediately recognised Atamai Freight’s potential to transform the entire supply chain through the safe, secure, and seamless flow of goods. Reflecting its commitment to invest in its people and systems, Manfreight has pioneered the smart seal technology, benefiting its customers through end-to-end visibility and integrity across each consignment delivery.

Chris Slowey, CEO, Manfreight said: “As market leaders, innovation and new technologies are at the heart of our offering, benefiting our partners, customers and the economy as a whole.

“Atamai Freight represents a sea-change for the logistics sector offering 100% transparency, and control through GPS-enabled smarts seals. Our customers are already seeing substantial benefits in terms of efficiency savings and peace of mind. We look forward to rolling out this technology to more and more food manufacturers and retailers in the weeks and months ahead.”

Christian Benson, VP, Client Managing Director at Fujitsu UK & Ireland said: “With the help of our consortium partners, we are establishing a new level of collaboration and trust throughout the UK supply chain making it easier to move goods. Atamai utilises Smartlocks, GPS and Blockchain to secure and assure the content of road freight between GB and NI. It provides real-time visibility of each journey and consignment, which can then be shared with participating businesses and government authorities.”

By unifying all the different elements of the supply chain on a single digital platform, businesses can speed up processing at the port of entry and provide their customers with accurate arrival times.

Food manufacturers and suppliers can automatically complete complex customs procedures, saving time and money.

Des Ledger

Editorial

Des Ledger, our head of editorial, is an experienced writer and communicator with a deep understanding of blockchain technology. He specializes in breaking down complex concepts into clear, accessible content, ensuring our audience stays informed and engaged. Des is dedicated to keeping the ubloquity news site up-to-date, providing valuable insights and updates on the latest developments in blockchain authentication, traceability, and supply chain trust.